The Daily Author

In this episode of “The Daily Author”, our guest Sam LaCrosse is an entrepreneur, and an author of two non-fiction books. He is also the CEO of his own coaching program called VEA (Value Economics Academy).

We discussed that by consistently creating and sharing valuable content on his blog, Sam was able to establish himself as an expert in his field and attract potential clients for his coaching program.

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In this episode of “The Daily Author”, our guest Akshay Nanavati is not only a Marine Corps veteran but also a remarkable individual who thrives on pushing his limits.

We discussed the importance of expressing genuine gratitude to media personalities and podcast hosts. 

We cover the necessity of a long runway for book marketing and the effectiveness of having a pre-launch period of at least six months to build endorsements, relationships, and anticipation, along with lots more.

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In this episode of “The Daily Author”, our guest Liam Sandford is the author of Become a Best Selling Author in Six Months. He specializes in empowering ambitious introverts to amplify their impact through the art of quiet communication. 

We discussed practical methods for finding pain points, including hosting live sessions on platforms like Twitter Spaces, Clubhouse, using social media search functions, and analyzing reviews of similar books on platforms like Amazon.

We cover his own experience of writing both his books in six months by committing to writing 500 words a day. He encourages authors to adopt consistent writing habits.

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In this episode of “The Daily Author”, our guest Greg Davis is a retired award-winning professor of accounting and finance with a successful executive career at Hershey. 

We discussed Greg's talk at the University of Illinois and how he plans to secure more speaking gigs at universities in the future.

We cover that he’s working towards getting his writing featured in national publications and getting on NPR to discuss his book.

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In this episode of “The Daily Author”, our guest Monica Rothgery is a former C-suite executive who transitioned into becoming a thought leader and author. She is launching a book titled: Lessons from the Drive-Thru: Real Life Wisdom for Front-Line Leaders.

We talk about her discussion guides being accessible through a QR code in the book for regional managers to use with their teams. As well as how she is offering bonus chapters, to entice readers and grow her email list.

We cover the importance of a marketing strategy to combine leveraging her network and social media presence with creative tactics to reach her target audience.
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In this episode of “The Daily Author”, our guest Leslie Zann is a highly respected sales and leadership expert, a sought-after keynote speaker, and the author of the book Outrageous Achievement.

We discuss how to market your book consistently across all your channels and target the right audience. 

We cover the magic of how to use your book as a lead magnet and a tool to promote your other services. She discusses how to strategically give away copies at speaking engagements to earn more paid gigs.

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In this episode of “The Daily Author”, our guest Sonia Hunt is a former CMO turned executive coach, a bestselling author, and a sought-after speaker.

We discuss how effective a platform like LinkedIn can be for authors and speakers to build and monetize their audience, sell books, and earn speaking gigs.

Along with the importance of doing very purposeful work and pushing out your good message every day.

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In this episode of “The Daily Author”, our guest Jim Knight is a former Hard Rock International director for 21 years who transitioned into a successful career as a keynote speaker, bestselling author, and culture catalyst. He is passionate about bringing his rock and roll energy!

We discuss one of his big projects: a book discovery app called Booky Call, designed to connect readers with their next great book through a dating app-style interface.

We cover the monetization magic beyond sales. Upsell courses, offer exclusive content or rock some merch. Plus build recurring revenue with memberships, subscriptions, and coaching.

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In this episode of “The Daily Author”, our guest Jennie Lee is an award-winning author. Her latest book, Spark Change, presents 108 thought-provoking questions for introspection and spiritual evolution. She is also a seasoned yoga teacher.

We discuss her inspiring journey of creativity and self-discovery at her upcoming writers and artists residency program in Italy. 

We cover how authors can enhance the influence of their books and establish enduring careers in the publishing realm by embracing authenticity, establishing multi-dimensional connections with readers, and diversifying revenue streams. Along with the mindset and game plan authors should have when launching their book.

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In this episode of “The Daily Author”, our guest Ryan Bush is a dynamic thinker and designer who delves deep into psychological exploration while also crafting innovative product designs.

With his new book, Become Who You Are, Ryan ventures into the realm of self-esteem, human potential, and combating depression. 

We discuss his unique concept of "psychitecture" and his journey toward understanding the intricacies of the mind.

We cover the importance of thoughtful branding, engagement with readers, strategic content creation, and leveraging multiple channels to maximize impact and income potential.

By integrating insights from various disciplines and engaging with his audience at every stage of the process, he aims to create meaningful connections and drive long-term success as an author and entrepreneur.

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In this episode of “The Daily Author”, our guest Greg Hoffman is the former CMO of Nike.

With experience from one of the world's most beloved brands, he has transitioned his expertise into building Modern Arena, a brand leadership service. He's also the author of Emotion by Design, where he dives deep into how emotions and design collide in the world of marketing. 

We discuss how he has been able to land speaking gigs and workshops all over the world. We discuss how Greg has spread his book's message through organic media and word-of-mouth.

We cover how authors can extend the reach of their work beyond the book itself by integrating various platforms and staying actively engaged with their audience.

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In this episode of “The Daily Author”, our guest Marc Champagne is the best-selling author of Personal Socrates and hosts a top 50 podcast in the mental fitness realm.

We discuss the exciting transition of his second book idea into a docuseries format, venturing into the world of filmmaking.

Marc's journey highlights the importance of resilience, creativity, and strategic thinking in the competitive landscape of book publishing and marketing.

His willingness to adapt, seek advice, and leverage available resources serves as a valuable lesson for aspiring authors and creators.

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In this episode of “The Daily Author”, our guest Mitch Gray has combined over two decades of experience as a former pastor, life coach, entrepreneur, and community developer to help leaders hire and keep great people. He is the bestselling author of the book, How To Hire and Keep Great People.

We discuss what he would do differently for his next book launch, how he uses his book to earn speaking gigs and the additional offerings he has beyond his book.

He highlights the benefits for authors to build on LinkedIn and how to use in-person events to sell copies of their book.

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In this episode of “The Daily Author”, our guest Laura Bull is the bestselling author of From Individual to Empire, a branding expert, and CEO of The Brand Management Company which specializes in helping people identify their personal brands and then transforming into a powerful business brand.

She shares the difference between marketing and branding along with how to build out your personal brand. She highlights how she used podcasts to market her book.

She discusses how she used Amazon Ads to market her book and her process of earning 100+ reviews.

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In this episode of “The Daily Author”, our guest Matthew Turner is an author who has written fiction books along with narrative non-fiction books. He works as a ghostwriter for articles and books for other successful entrepreneurs and thought leaders.

He shares his view on his Anti-Hustle messaging along with why he chose to write a fable over a traditional non-fiction book.

Matthew highlights the unique way he conducted his outreach to early readers and reviewers for his book. He highlights the benefits of using a hybrid publisher and the responsibilities of the author when it comes to marketing, along with much more.

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In this episode of “The Daily Author”, our guest Amy Morin is the major international bestselling author of 13 Things Mentally Strong People Don't Do and the host of the Mentally Stronger podcast. She is also a psychotherapist.

Amy shares the story behind her book becoming the major bestseller it is today from the very beginning of her journey.

She highlights how she views her book to solve a problem. How she continually markets the book through writing articles and getting on podcasts. As well as the right mindset to have when launching and promoting a book.

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In this episode of “The Daily Author”, our guest Janice Litvin is the author of Banish Burnout Toolkit, and helps leaders and teams banish burnout in their organizations so they can come to work healthy, happy, and ready to work.

She shares how she leveraged her author groups to promote her book initially. How she uses the book strategically to earn more speaking gigs not only in quantity but economically, too. She discusses her experience using a PR firm, podcasts, and associations she is a part of. We get a cool story about how she tried to sell her book to Costco, too.

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In this episode of “The Daily Author”, our guest Susie deVille, author of Buoyant, joins the show! She is on a mission to show entrepreneurs and visionary leaders how to connect with the source waters of their creativity, hone in on who they truly are, and unlock their entrepreneurial potential.

We discuss the crucial mindset all authors need to have when writing their book which we both learned from developmental editor, AJ Harper. We highlight how she has used masterclasses, coaching programs, webinars, and more to increase the value of each of her readers. We talk in detail about the way to view your book and how to turn it into more income and impact.

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In this episode of “The Daily Author”, our guest Michelle Waitzman is the author of four non-fiction books. She also works as a freelance writer and editor, and a Plain Language trainer and consultant.

We discuss how she has used the beloved animal of a dog to educate readers on how to be more happy.

We cover topics like when you should begin promoting your book to how to leverage word of mouth the right way to market your book.

She highlights how to view the book marketing journey to not be disappointed and different ways for new authors to get the right help they need to publish a bestseller.

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In this episode of “The Daily Author”, our guest Allison Graham is a sought-after keynote speaker, author of many books, and on a mission to make stress your superpower.

We discuss her upcoming book, The Stress Illusion, along with how she is using her books to earn keynotes and consulting clients.

We cover the magic behind great messaging, the mindset an author should have, as well as, how she has been able to land tons of national TV features in Canada.

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In this episode of “The Daily Author”, our guest Nick Shaw, CEO and Co-Founder of RP Strength, has been helping thousands of clients across the world with their fitness journey.

He is the best-selling author of Fit For Success. We discuss how he launched his book during the COVID year and his realization that pushed him to write his book in the first place.

We discuss the importance of having a niche and getting the message across your niche through your book which helps a lot in marketing your book and leaving an impact.

We discuss his journey

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In this episode of “The Daily Author”, our guest Dave Kerpen, is a New York Times bestselling author, serial entrepreneur, global keynote speaker who works with small business owners and entrepreneurs and how this inspired him to write his upcoming book, Get Over Yourself, which talks about how to lead and delegate effectively.

We discussed the challenges of using a PR firm, the things to do and what not to do when marketing a published book, how to earn local and national TV features and much more.
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In this episode of “The Daily Author”, our guest Alex Strathdee, bestselling author turned niche digital marketing specialist.

At 21, Alex convinced 11 colleges to send his book to 40,000+ students across the US. Now, he's the founder of AdvancedAmazonAds.com (500+ books and $1,000,000+ in ad spend) where he helps authors get their book read.

We discuss his journey to building his Amazon Ads agency, creative ways to sell books, the effectiveness of Amazon Ads when done properly and much more.

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In this episode of “The Daily Author”, our guest Chris Panagiotu, "The CAP in CAPitalize", runs CAPitalize Your Finances, LLC a Boutique Financial Planning Firm. He also hosts the podcast, CAPitalize Your Finances and is the author of the book CAPitalize Your Finances, a comprehensive personal finance book that tells you what to do with your money for your entire life. We discuss his journey to publish his first book, how he is planning his second book launch, how he uses this book to grow his personal brand and business, along with much more. Please enjoy! * Follow Owen & Unleash The Knowledge: Owen's Instagram: https://www.instagram.com/owenauthoraccelerator/ UTK Instagram: instagram.com/unleashtheknowledge/ Linkedin: https://www.linkedin.com/in/owensammarone/ Twitter: https://twitter.com/OwenSammarone YouTube: https://www.youtube.com/@owensammarone Facebook: https://www.facebook.com/owen.sammarone.5/

In this episode of “The Daily Author”, our guest Jake Thompson is a keynote speaker that has spent more than a decade working with leaders worldwide on how they can get better results for themselves and their teams. Her new book, 'Lead Better Now' is a practical guide to increase your influence as a leader. We discuss who he was specifically writing his latest book to, how he has built a successful speaking career, how he uses his book as a tool to earn higher ticket speaking gigs, and much more. Please enjoy! * Follow Owen & Unleash The Knowledge: Owen's Instagram: https://www.instagram.com/owenauthoraccelerator/ UTK Instagram: instagram.com/unleashtheknowledge/ Linkedin: https://www.linkedin.com/in/owensammarone/ Twitter: https://twitter.com/OwenSammarone YouTube: https://www.youtube.com/@owensammarone Facebook: https://www.facebook.com/owen.sammarone.5/

In this episode of “The Daily Author”, our guest Henna Pryor, workplace performance expert, 2x TEDx, global keynote speaker, author of "Good Awkward", and executive coach, discusses how awkwardness is not something we should steer away from but embrace and let flourish in our career, business, and life.

Her work consists of sharing modern, science-based methods to boosting social fitness and success at work.

We discuss her experience using a PR firm, using a hybrid publisher, and how she unapologetically promotes her book on social media.

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In this episode of “The Daily Author”, our guest Minette Norman, author, speaker, and inclusive leadership consultant who previously spent three decades in the software industry.

She is the author of The Boldly Inclusive Leader and the co-author of The Psychological Safety Playbook.

She shares how she came to the point of deciding to write her books, how she uses LinkedIn wisely to earn speaking gigs, and strategically earns more gigs off of the current ones she gives to companies.

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